Posts Tagged ‘Creativity’

How to Brainstorm for Success: Part 2 – Preparing for the Storm


This post is the second post in the “How to Brainstorm for Success” series. If you missed the first post, check it out here: “How to Brainstorm for Success: Part 1 – An Introduction to Brainstorming” where we briefly discuss different brainstorming stages.

Have you ever been laying down at night waiting to go to sleep, or been on a nice afternoon walk and the ideas just kept rushing into your head? I’ve been there way too many times. I love it when this happens, but what really drives me nuts is when it happens and I’m not prepared. I’ve since learned to always keep a notebook and pen on my bed stand, and I usually have something to take notes on when I’m out and about.

With that in mind, I’ve prepared a few simple preparation ideas that can help you be prepared for brainstorming. To effectively brainstorm, you don’t need to meet all the criteria I lay out below. These are merely instruments and ideas to cater to an ideal mood and mindset that lets the lightning come down.

Gather the appropriate materials.

Technically speaking, all you need to brainstorm is something to write with and something to write on. I have a legal pad holder and a pen set aside for brainstorming, it doubles as my idea book and a brainstorming book.

I prefer brainstorming with a pen and paper so that my mind is free to roam and write ideas down as they come to me, and some of my ideas come as sketches, shapes, or equations or something that is not easily and quickly recorded on the computer. Working with pen and paper lets me quickly sketch those down. I occasionally use a computer to brainstorm, but I’ve found that it’s too distracting and limits what I can add to my brainstorming paper (more about this in part 3).

Some other good materials to have on hand but that are not necessary are sticky notes, rulers, different colored pens (or colored pencils), and a whoopie cushion soft chair. In my point of view, the fewer distractions you have, the more effective your brainstorming session will be.
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Inspiration for a Tuesday Afternoon #2: Rethinking Advertising

The internet has opened up a whole new playing field for marketers. Now a lot of people think that marketing online is the same as marketing offline, but there’s so much more to it. The interent allows people to connect with each other in ways that people have never thought of before.

If you browse around from webpage from webpage, you find that most websites have banner ads (mine currently doesn’t, although I am considering it). Banner ads are the standard internet marketing device. They’re easy to make, and when placed in the right locations can provide the supplier and affiliate with mucho mula.

I’d like to introduce you to another style of advertising.
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How to Brainstorm for Success: Part 1 – An Introduction to Brainstorming

This is the first article in a 3-part series about learning to brainstorm.

When I was a kid, my siblings and I would frequently ride our bikes to the local store to buy penny candy (hooray for penny candy!). The store wasn’t too far from us, maybe an 8-minute ride one way. We’d hop on our bikes and tear down the country streets. We lived in a small town, and I loved it.

On a rather sunny afternoon the moisture hung in the air, signaling that a storm was on its way. My siblings and I rode to the store anyway, thinking we’d have plenty of time. As we purchased our penny candy, the rain drops began to fall, lightly at first. A few waves of thunder sounded over the falling rain, and we decided to ride home before the real downpour struck.

As we pedaled like mad toward the second street corner–and the last home-stretch before arriving safely home–the rain poured down endlessly, splatting on the pavement, kicking up more water. As we pedaled like maniacs, our bike tires spit streams of water behind us and onto our backs. Our bags full of penny candy were drenched.

Just moments before reaching the second street corner, we were met with a giant “kablam!” as lightning struck a nearby tree, blowing bark off the tree’s trunk and nearly knocking us off our bikes.

At nearly the same time, my parents pulled up in the pickup truck, literally threw our bikes in the back and us in the cab. We all shook and looked at each other with wide eyes, knowing that we were feet from being struck with lightning.

It was a scene fit for the movies (or at least YouTube), and a storm we will all remember.

The storm that sizzles and jumps around in your head while brainstorming isn’t much different than those few insane moments of ours playing “dodge the lightening.”

Let’s look at a few similarities.
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Inspiration for a Tuesday Afternoon #1: Work Video

Tuesdays are the slowest days for me. To help me cope with that, I’ve decided to create a new blog series called “Inspiration for a Tuesday Afternoon.”

This is the first post in what is to be a long and fruitful relationship with my Tuesday afternoons. Enjoy. (Click the Read More link to see the video.)
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Entrepreneur Interview: Chris McClain of Chris McClain Productions

I recently had the opportunity to talk with Chris McClain about his videography business, Chris McClain Productions. One part of life that I absolutely enjoy is the arts, and so I had a great time learning about his work and also seeing some of the great videos… including his latest award-winning film… he’s created for other people. I’ve posted a couple of those videos in this interview.

Enjoy!

Reading time (Full transcript): 12 minutes.
Reading time (main ideas in bold): 3 minutes.
Listening time (Full interview): 23 minutes.

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Chris MowerCan you tell me a little bit about yourself?

Chris McClainMy name is Chris McClain. I was born in Salt Lake City, Utah. I am currently 31 years old, married almost 8 years. I have a son on the way coming in the next few weeks. It’s very exciting. And that’s pretty much been occupying most of my time for the last 9 months almost. We’re getting the house ready, child-proof type stuff, buying a crib, baby sheets, clothes, things like that. What else do you want to know about me? Read More…